Hollywood: Please Stop Marketing Some of Your Movies as Being “Feminist”
I’m a conservative, but unlike many other conservatives, I don’t get upset by having more diversity in casting in movies – within reason and depending on how it’s handled, at least.
If Hollywood wants to include more women, black people, Asians, or Hispanics in movies, I have no problem with it, and I welcome it.
I do actually tire of seeing primarily white, 30 year old guys play the lead in most movies, and it’s been this way for decades now.
(Note: I do not hate white men. I’m just saying it gets tiresome seeing mostly nothing but white guys on screen constantly.)
My one area of exception: I do think, however, the Trans activists and LGBT crowd go way too far out though in their anger over LGBT diversity in movies – such as getting upset over a cis, hetero actress playing a transman in a movie. (See Amid Backlash, Scarlett Johansson Drops Transgender Role as an example.)
At any rate, I’m by no means opposed to having more women or black people in films – as a matter of fact, I think movies can look very strange if everyone is white and male, because I live in a world that has more types of people in it, one that is populated by more than 30-something white men.
While I believe it’s wonderful to include more women in movies, I think Hollywood should be careful about how they go about doing this, otherwise they end up shooting themselves in the foot and creating a sexist backlash – which is what happened in the case of the Paul Feig Ghostbusters.
Creating Backlash By Marketing a Movie as Being “Feminist”
If a studio wants to include more women in roles, and does in fact cast more women, especially in these gender swap movies, the best way to go about it is to not call attention to it, which may seem counter-intuitive, especially if you think advertising a movie as being “feminist” or “pro-woman” will attract more women audience members.
If that is what you assume, you would be wrong, and I don’t care how many focus groups you’ve run on this subject.
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